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Multi-channel retail store
A storefront and back office for a retailer selling online and in physical outlets, with one shared product catalogue and stock count.
The retailer ran its web shop and its outlets on separate systems, so stock counts drifted apart and online orders were sometimes taken for items that had already sold in a store.
The new platform keeps a single catalogue and stock ledger. Outlets and the web shop both reserve stock against it, and promotions are defined once and applied in every channel.